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All Brands Right Now

Have you seen this? At first, I laughed, but now I'm torn between mocking all these different brands for coming up with the EXACT same ad... and scratching my head wondering what else they could possibly have done!

All Brands Right Now

April 21, 2020 By Rebeca Arbona

Have you seen this? At first, I laughed, but now I’m torn between mocking all these different brands for coming up with the EXACT same ad… and scratching my head wondering what else they could possibly have done!

All Brands Right Now

I mean, the lack of creativity is embarrassing. No two ways around that. But also the risks of breaking with the formula are very, very high. No one wants to be branded (pun intended) as insensitive or glib. Watch it, you’ll laugh. But then please tell me what you think.

(Special thanks to Kelsey Chessey for sharing this with me.)

httphttps://www.underconsideration.com/brandnew/archives/all_brands_right_now.php?utm_source=feedly&utm_medium=webfeeds

 

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Filed Under: Authentic Brands, Brand Differentiation, Brand Story

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