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Atlanta Hammers

While many US professional sports teams are doing the right thing and reconsidering any racist team names, the Atlanta Braves baseball team has stood firm behind theirs.

Atlanta Hammers

February 12, 2021 By Rebeca Arbona

While many US professional sports teams are doing the right thing and reconsidering any racist team names, the Atlanta Braves baseball team has stood firm behind theirs.

Atlanta Hammers

But with the death of Atlanta Braves legend Hank Aaron last month came a golden opportunity for the team to instantly become more inclusive by honoring Aaron and renaming the team the Atlanta Hammers.

This video originally appeared in LinkedIn

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Filed Under: Authentic Brands, Brand Story, Naming

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