Hola amigos! Because representation matters, and because this is who I am, I recorded another one of my #tellthetruths videos in Spanish. (But never fear, it has English subtitles too if you can’t understand it. And more commentary in English follows if you scroll down…)
Brands Should Tell Stories
This video is about how brands need to be telling stories, not just listing facts and data, and also how important it is to realize that the hero of the story you tell must be the person you serve. Stop telling stories that are solely about your business or brand! Do you agree? Disagree? Let me know, in whatever language you like, in the comments below!
This video originally appeared on LinkedIn
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